This Specialization provides an introduction to big data analytics for all business professionals, including those with no prior analytics experience. You’ll learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and you’ll develop basic data literacy and an analytic mindset that will help you make strategic decisions based on data. In the final Capstone Project, you’ll apply your skills to interpret a real-world data set and make appropriate business strategy recommendations.
WHAT YOU WILL LEARN
Explain how data is used for recruiting and performance evaluation
Solve business problems with data-driven decision-making
Model supply and demand for various business scenarios
Understand the tools used to predict customer behavior
SKILLS YOU WILL GAIN
Customer Analytics
Analytics
Business Analytics
Decision Tree
LEARNER CAREER OUTCOMES
Started a new career after completing this specialization.
Got a pay increase or promotion.
LEARNER CAREER OUTCOMES
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Approx. 3 months to complete
Suggested 8 hours/week
English
Subtitles: English, Korean, Spanish, Chinese (Simplified), Mongolian