Seven questions

The seven essential questions in your personal brand plan

1. What new skills, capabilities or situations do you want to develop to enhance your value in your professional and/or personal life?
2. How do you intend to develop these skills and capabilities or engineer the right circumstances to acquire them – what are your specific plans?
3. What key activities or decisions will you need to undertake and by when?
4. What support will you need to achieve your goals?
5. What other information, resources or support will you need?
6. What key activities will you undertake and by when?
7. How and when will you review your progress?